Recently in Dhaka, Insignia BD Ltd. a sister concern of Rancon Group – came into a formal agreement with IPDC Finance Limited over the use of its app-based consumer products selling platform known as IPDC EZ – the first Buy Now Pay Later App of Bangladesh. This platform sells consumer products which will now include solutions for sanitary ware, tiles and faucets (spread over different multi-national brands) which INSIGNIA offers. Customers will also have the option of availing IPDC’s Equated Monthly Installment (EMI) offering 0% interest for each product at a minimum downpayment.

Ziyad Karim, Director, Insignia BD ltd., believes that this would reap benefits for all the individual owners and users who seek financial assistance and planning. He added, “Having been in business since 2016, INSIGNIA BD LTD. has accumulated considerable experience and know-how of the industry and is able to now cater to a vaster audience of B2B and B2C clientele. Consumers are increasingly looking for online stores that offer sanitary ware, tiles and faucets as well as additional features tailored specifically to their needs instantaneously. We firmly believe that by integrating our products within IPDC EZ’s platform, audiences will be served even better.”

Also, present on behalf of INSIGNIA BD LTD. were Sajid Karim – Chairman, Syed Nayeem Abdullah – Divisional Director, Hasnat Noor Chowdhury – Head of Business Operations, Kazi Moshiur Rahman – Head of Sales and Avijit Sarker – Head of Supply Chain. On behalf of IPDC EZ were Farzana Sharmeen– Head of IPDC EZ, Hasan Shariful Islam – Head of Sales and Partnership and Sheikh Shafiul Islam – Key Account Manager, Sales and Partnership..